Bullish, Neutral, Even Bearish: 3 Ways Options Traders Can Use Covered Calls

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Editor’s note: This article was originally published on July 16, 2021.

Covered calls are one of the most common strategies for options traders. While many investors have heard of them, they may not realize that covered calls are highly versatile. This article will cover how the method can be bullish, neutral and even bearish.

First, a covered call consists of owning shares and selling calls against them. The calls establish a potential obligation to sell stock at a future date, so they need to be married to an existing position in the stock. In most cases, one call contract matches 100 shares.

The nuance results from which strike price the investor chooses to sell. Depending on the contract, his or her position can behave very differently. Here are the three basic variations:

  • Bullish: Sell calls further from the money
  • Neutral: Sell calls at the money
  • Bearish: Sell calls in the money

The examples below use options delta, which indicates how a call behaves relative to changes in an underlying stock. We’ll show how this approach can help investors plan trades in a more systematic fashion. All three cases will use covered calls on Apple (AAPL) as examples, based on Wednesday’s close.

OptionStation Pro showing key Apple (AAPL) contracts cited in this article. Prices as of July 15, 2021.

Covered Call Strategy: Bullish Case

A covered call is most bullish when the trader sells calls further from the money. The reason is that options further from the money have lower delta. That means the short calls offset less of their underlying position.

Say an investor holds 100 shares of AAPL worth $149.15 each. If he or she is bullish on the iPhone maker, they could sell a single August 160 call for $1.60. The position’s cost basis would decrease by $1.60 per share thanks to the credit collected.

The August 160 calls have 22 Deltas, which means they gain $0.22 each $1 the stock rises. Because they were sold, the delta is negative. Here’s how it impacts their holding:

100 shares100 Deltas
1 short call-22 Deltas
Net position78 Deltas (78 shares)

This means that the underlying position will now behave like owning 78 shares (not 100). This keeps most of the potential upside intact, while lowering the cost basis by 1 percent. This approach lets traders frequently sell calls to generate income while also profiting from the stock rising. The other benefit of this method is that the short calls will lose delta as expiration approaches. That will automatically increase the position’s net delta. In other words, it will become more like 100 shares.

Because the position still has a lot of delta, this strategy’s main risk is downside in the stock price. If AAPL falls sharply, the short calls will do little to offset 100 shares losing value.

Apple (AAPL), daily chart, with 50- and 200-day moving averages. Prices as of July 15, 2021.

Covered Call Strategy: Neutral Case

A covered call is neutral when the trader sells calls near the money because those calls have more delta. They offset more of the underlying position, reducing upside. But they also have more time value, which increases the premium collected.

Again, imagine someone owns 100 AAPL shares worth $149.15 each. If they’re neutral on the company, they could sell a single August 150 call for $4.65. The position’s cost basis would decrease by $4.65 per share thanks to the credit collected.

The August 150 calls have 49 deltas, which means they gain $0.49 each $1 the stock rises. Because they were sold, the delta is negative. Here’s how it impacts the holding:

100 shares100 Deltas
1 short call-49 Deltas
Net position51 Deltas (51 shares)

The underlying position will now behave like owning 51 shares (not 100). This eliminates about half the upside potential while lowering the cost basis by 3 percent. This approach may be suited for times when the stock is expected to move sideways. The premium collected will prevent losing money from a modest drop. But the investor also loses the ability to profit if the shares rally.

This strategy can be repeated after expiration, although in some cases the investor will have to buy back the short call. It mostly capitalizes on the greater time value in options that are closer to the money. (See Extrinsic Value and Theta in screen shot.)

Covered Call Strategy: Bearish Case

A covered call is bearish when the trader sells calls deeper in the money because they have significant delta. This can completely offset the downside in the stock price, up to a certain point. The strategy can even make small profits from time decay in the options.

Again, imagine an investor has 100 AAPL shares worth $149.15 each. If they are bearish on the company, he or she could sell a single August 140 call for $10.80. This effectively locks in a selling price of $150.80: $140 strike price + $10.80 credit.

100 shares100 Deltas
1 short call-77 Deltas
Net position23 Deltas (23 shares)

The August 140 calls have 77 deltas, which mean they will lose $0.77 for each $1 that the stock declines. Here’s how it impacts their holding:

The underlying position will initially behave like owning just 23 shares. The correlation will increase to an exact -100 in coming weeks if AAPL remains above $130. In other words, they will essentially own zero AAPL shares as long as they stay above the strike price. It can drop more than 5 percent without generating any losses. In fact, the trader may make a small profit because the calls had $1.85 of time value that will decay over the next five weeks.

This strategy can be useful when investors have made money in a stock and expect a limited pullback. The calls essentially lock in a sale price while extracting some extra time value.

But there’s still risk in the event of a steeper drop. In this case, the investor will lose money if AAPL closes below $129.20 on expiration. (Remember that the 130 calls will become worthless if the stock goes under the strike. Including the $1.85 of extra time value collected up front, they’re protected down to $129.20. Note, there is a rounding of $0.05.)

Understanding Covered Calls

Options traders should remember that covered calls always generate a credit. That means they get paid now and agree to do something later. (Debit trades are the opposite, costing money now but potentially making money later.)

Performing a covered call will always limit potential profit because the right to own the stock above the strike price has been relinquished. They also provide modest downside protection.

Traders looking for big rallies may want to consider bullish call spreads or owning calls outright. Investors worried about bigger drops could also explore protective puts or bearish vertical spreads.


Options trading is not suitable for all investors. Your TradeStation Securities’ account application to trade options will be considered and approved or disapproved based on all relevant factors, including your trading experience. See Characteristics and Risks of Standardized Options. Visit www.TradeStation.com/Pricing for full details on the costs and fees associated with options.

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David Russell is VP of Market Intelligence at TradeStation Group. Drawing on two decades of experience as a financial journalist and analyst, his background includes equities, emerging markets, fixed-income and derivatives. He previously worked at Bloomberg News, CNBC and E*TRADE Financial. Russell systematically reviews countless global financial headlines and indicators in search of broad tradable trends that present opportunities repeatedly over time. Customers can expect him to keep them apprised of sector leadership, relative strength and the big stories – especially those overlooked by other commentators. He’s also a big fan of generating leverage with options to limit capital at risk.