Business Metrics
Certain Business Metrics
Fiscal Year-Ended March 31, 2027 BUSINESS METRICS1
APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | JAN | FEB | MARC | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
Trading Days2 | 21.0 | 20.0 | 21.0 | 22.0 | 21.0 | 21.0 | 22.0 | 19.5 | 21.5 | 19.0 | 19.0 | 22.0 |
Total Customer Accounts3 | 148,602 | |||||||||||
Gross New Accounts4 | 4,708 | |||||||||||
Total Customer Assets5 ($, millions) | 14,294 | |||||||||||
Total Customer Cash6 | 2,555 | |||||||||||
DARTs7 | 218,541 |
- TradeStation’s fiscal year is from April 1 through March 31.
- A “Trading Day” means each day during the period presented that trading is open on NYSE and Nasdaq markets. A day on which such markets close early, such as the Friday after Thanksgiving, is counted as half a day.
- “Total Customer Accounts” is the number of customer brokerage accounts with a positive account balance at the end of the period presented.
- “Gross New Accounts” is the total number of approved customer brokerage accounts funded during the period presented, and includes accounts funded during the period presented that were opened and approved (but not funded) in a prior period, as well as accounts that were opened and funded in a prior period, but then went to a zero balance and were subtracted from Total Customer Accounts, but then were again funded during the period presented.
- “Total Customer Assets” is total cash and assets held in customer brokerage accounts at the end of the period presented.
- “Total Customer Cash” is the aggregate cash held in customer brokerage accounts at the end of the period presented.
- “DARTs” means daily average revenue trades made by our customers. A revenue trade means one completed customer equities, options, or futures trade, regardless of the number of shares, contracts, or units included in such trade, and includes trades completed under TradeStation’s “zero commission” plans (which are supported by payment-for-order-flow, or “PFOF,” revenue). Each “side” of a futures trade is counted as one revenue trade. Partial fills of an equities order on the same day are aggregated and counted as one revenue trade. DARTs are calculated by dividing the total number of revenue trades in the period presented by the total number of Trading Days in the period presented. DARTs is a general indicator, as each of the asset classes TradeStation offers has a different fee structure and level of profitability.
